MARY BENNION // FLORAL DESIGNER & ARTIST
Mary Bennion is a Dublin based floral designer and artist with over 20 years experience in floral demonstration and oil painting. Mary required a brand identity including logo, colour palette and typography as well as business cards, postcards and posters to promote her business.
The logo was designed to feel elegant and yet hand drawn highlighting the personal element to everything Mary creates. The colour palette is bright, modern and fun including three colourful hues, 3 shades of grey, black and white. Ainslie Sans Norm is a simple, modern, clean typeface and was chosen to compliment the other brand assets.
Examples of how the brand is applied across postcards and posters. The primary brand colour (lime green) is used across all core marketing collateral with the leaves used as a decorative feature on the back of both assets.
